Launch "MTS Pulse" Smartphone

Launch "MTS Pulse" Smartphone
MTS Crosses 10 Mn Customer Launch MTS Pulse Smartphone MTS, Tuesday launched a new new MTS brand MTS Pulse from HTC in Smartphones category: Leonid Musatov, Chief Marketing Officer, Sistema Shyam TeleServices Ltd., “We are excited to unveil the new MTS brand, in line with MTS’ global strategy. MTS has recently been ranked as the 72nd most powerful brand in the world by Millward Brown. In keeping with our endeavor to delight our customers, we have adopted a disruptive approach to marketing that would redefine the way Smartphones are sold in India. The latest in our range of Smartphones is MTS Pulse from HTC is powered by Android 2.1, with impressive stylish and technology together with incentive scheme free calls, data usage and SMSs”identity designed the need of the hour and catching attention of today’s youth, the tag, “A Step Ahead”. This launch comes at a time when MTS has crossed the 10 million subscriber mark in India. Telecoms service provider company provides High Speed Mobile Internet services to over 5 lakh customers in the country. Adding to the celebrations, MTS has brought out for its customers the MTS Pulse from HTC– the company’s first Android powered Smartphone.Vsevolod Rozanov, President and Chief Executive Officer, Sistema Shyam TeleServices Ltd said "Indeed a proud moment for me and the entire MTS team to have crossed the 10 million customer milestone. We had started this journey about two years ago in Tamil Nadu and have crossed this milestone in less than two years. Today, we are one of the fastest growing telecom companies in India with presence across all telecom circles. Going forward, it will be our endeavor to stay true to our data centric-voice enabled strategy to provide innovative telecom solutions to our customers.”