New-Delhi:2nd-Sept-2011
Mercedes Benz on Thursday launched an advanced version of its flagship sedan C-Class. The car has been priced between Rs. 29.75 lakh and Rs. 32.30 lakh (ex-showroom, Delhi).
Mercedes Benz India company is planning to introduce 3-4 new products, comprising upgrades and new variants of the existing models, within next two months in India.
"The C-Class is our flagship and we are the market leader in this segment. The new C-Class will further strengthen our position in the market," Mercedes-Benz India Director (Sales & Marketing) Debashis Mitra said."We are mainly targeting the youth in the age group of 25-30 years for the new car and to attract them, we have added many advanced technical features in the car," Mr Mitra said.
Mercedes-Benz has been associated with India for more than 50 years:-Mercedes Benz plan to introduce up to 10 new brands in the next three years to regain the number one position by 2015.
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